Miraj is a communications network of distinctive, diverse capabilities,
rich in local culture with both, ideas and scale.
Miraj specializes in branding and corporate communication tools that meet every organization's brand ideology. Our extensive, research-based brand integration center work tirelessly and help create a distinctive and appealing image for our clients. Our writers, designers, artists and strategists orchestrate a coherent program that measure the effects of our client's communication on its brand value and reputation.
We propagate a strong corporate culture with a sophisticated approach to global communications. Whether it is advertising, above and below the line, brochures, annual reports, graphics or PR, you can be assured of nothing but the best. Our superior talent base coupled with an array of the most powerful Mac systems gives us the edge in creating design that stand out for its sheer brilliance and creativity.
We are a communication powerhouse where brand ideators, strategists, planners, designers, consultants and coordinators thrive under the same roof. We put our heads together, think aloud and simulate our clients' culture to create memorable events – designed and delivered on time, wherever in the world it might be. Over the years, we have delivered out-of-this-world events that bears the stamp of our 'quality and commitment' philosophy.
Miraj brings together aspects of branding, multimedia, interface design, typography, usability design, content management, streaming video presentations, macromedia flash animations and more, to create an engaging online experience that attracts, retains and ultimately converts visitors into sales or enquiries. Our team of web futurists have a keen sense of technological innovations to help our clients stay abreast with changing trends.
Miraj's strength lies in the creation of innovative exhibition concepts. It is this passion that separates us from the average. Superior project management and global experience gives us valuable insight into how best to use form, color, lighting through next-generation 3D computer graphics, AutoCAD, V-Ray, PROTOType, Maya and Zbrush to name a few. Our in-house fabrication and installation units ensure that your exhibit attracts maximum traffic and sends a clear impression of your brand image.
Promotional giveaways are our forte when it comes to events and trade shows. We have a vast range of gifts suited to any event and our selection process ensures that they remain treasured. We subscribe to the theory that gifts are judged by their exclusivity and selected by the value we attach to its receiver. Whether it is for the general visitor or for a VIP, we have a range for everyone.
Maintaining cordial relations between all the GCC countries is always a royal affair. With the close proximity and working relations between Saudi Arabia and Kuwait, the visit of His Royal Highness Prince Saud bin Nayef bin Abdulaziz Al Saud to the Khafji Governorate and Al Khafji Operations (KJO) in particular, was set to become the talk of the town even as it was being conceived.
With only a week's notice, Miraj was entrusted with the responsibility of designing an event that only Miraj can. From preparing the agenda for the event to sourcing a gift worthy of his stature, Miraj accepted the challenge of orchestrating such a high profile event. One of the key components of the visit included the inauguration ceremony of KJOs innovative projects that necessitated a novel inauguration method.
Miraj mobilized its teams from both sides of the bridge to create an ambience befitting the Royal entourage. Two exquisite tents with its exclusive stage, a giant LED screen and a touch-screen aided inauguration sequence was created. A sumptuous and elaborate luncheon in traditional arabic cuisine was laid out, while the interiors bore a palatial look. As a customary gesture, a photo album chronicling the visits of princes, governors and high ranking officials was presented to His Royal Highness. A limited edition porcelain gyrfalcon was also presented to HRH the Prince before being led to a tour of the facility.
The event got all the attention that we set out to achieve. Given the high security presence and a zero margin for error, Miraj is proud to state that the event was rolled out exactly as it was conceived. Miraj displayed immaculate co-ordination and every minor detail was addressed with equal seriousness. There is no denying that this event will remain in the memories of the citizens of Al Khafji for years to come, adding to the long list of success stories from the House of Miraj.
To design an event for the Saudi Aramco Summer Program, 2013 that aims to instill important values, promote principles of safety and health, raise appreciation of the environment, and inspire artistic expression and volunteerism in an engaging and stimulating atmosphere.
The challenge was to create an event atmosphere within a mall with as many as 6 booths and a live performing arts stage over a limited space. Each booth had to reflect its designated subject while remaining within the confines of the original theme and design. Due to time constraints and limited working hours, the task was greater than what was originally conceived.
The event was attended by an estimated 100,000 visitors a day, who were treated to a unique experience in knowledge and entertainment. The carnival like atmosphere supported by ambience lighting was indeed overwhelming. The success of this event surpassed the expectations of the host and received reviews that confirmed that Miraj’s quality and commitment is second to none.
The Saudi Aramco Built Government Schools (SABGS) organized its summer educational and enrichment program iExcel, covering a total of 17 schools all over the Eastern Province. iExcel encourages students to think and prepare them to participate actively in their community. The event featured a number of activities combining education with entertainment and sports, benefiting over 3400 students over almost one month. The brief was to design an event that communicates the purpose of the event to make it attractive to the students of participating schools.
The challenge was create an environment that does not appear academic, but interesting. Each activity had to be promoted for its content and how it will change the way they perceive things. Miraj scripted the plan, put together SWAT teams to reach each of the 17 locations and worked on a whirlwind schedule to match the short time available. An opening ceremony was organized at two locations, using wireless technology and to top it up, quality graphic material was designed.
The event thrilled every attendee, from the start (opening ceremony) to the closing ceremony. Every school was decked up with high quality graphics, while the main theme design caught the attention of students, teachers, administrators and the organizers. Location pictures and the accompanying video will give you an insight of the quantum of work and the results of Miraj’s efforts, in more detail.
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